Date: 23-03-2007
Article by Olivier Meyer


   D,M&D-LAWROPE participated in the last FRANCHISE EXPO which was held in Paris, Porte de Versailles from March 23 to 26 2007. Franchise Expo Paris is the leading exhibition in the master franchise market. This original event which tradition dates back 1981 brings all international brands looking to pass on their formula for success together in the same place at the same time, presenting hundreds of franchising concepts in more than 75 sectors of activity.

This year again, the event which counted around 420 exhibitors attracted more than 30000 visitors. It is an exclusive platform to become master franchisee, to find new business opportunities, to compare offers, or to approve and realize projects.

D,M&D-LAWROPE has been exhibiting at FRANCHISE EXPO every year since 1991 within the area of Experts; Olivier DESCHAMPS, partner at D,M&D-LAWROPE is one of the Experts member of the FFF (Fédération Française de la Franchise).

This year again, the D,M&D's stand received numerous visitors and the firm's participation in the fair represented another successful step in the promotion of the firm and of Lawrope.

According to official statistics reported at the event, 83% of visitors were entrepreneurs of the franchise sector among which 30% were investors, and another 40% executives. More than 300 new projects were presented by visitors who could count on the assistance of around  25 different chambers of commerce. It was also confirmed that 22% of exhibitors were foreign delegations.

In brief, the large program of free conferences, as well as a series of workshop allied with the variety of exhibitors contributed to stimulate the interest of participants coming from all over France, but also, from all around the world. 

For more information, please visit http://www.franchiseparis.com/